About Us

Why Engrained Was Started
The Story Behind the Stitching

Engrained Lifestyle Apparel was born out of a simple idea: Tampa deserves better. We set out to create a brand that gave the people of Tampa Bay something deeper than standard sports gear or generic streetwear — something that felt personal, local, and intentional.

We saw the need for apparel that not only looked good but meant something. Clothing that represented more than just a team — but a lifestyle, a city, and a state of mind.

At its core, Engrained is about identity. It’s about what lives within you — your roots, your culture, your hustle, your values. Whether you were born and raised in Tampa or just carry the spirit of the city with you, if it’s engrained in you, you represent it.

Each design is crafted by a Tampa Native.

This is more than a clothing brand. This is what’s Engrained.

Tag us on Instagram @engrainedapparel when wearing our apparel to be featured. 

“Represent What’s Engrained”